Hong Kong gears for tourists with summer video series

by ASMR-NimdA-11 · June 29, 2021

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Hong Kong gears for tourists with summer video series

published : 29 Jun 2021 at 04:00

Great Outdoors Summer video series. photos courtesy of Hong Kong Tourism Board

Gearing up for summer, Hong Kong Tourism Board (HKTB) is staying connected with local and foreign tourists with the Great Outdoors Summer video series that captures and bottles the city’s auditory essence into highly immersive and pleasurable viewing experiences.

As part of the Great Outdoors Hong Kong 2021-2022 (GOHK) campaign, it is offering an interesting lineup of distinctly themed Autonomous Sensory Meridian Response (ASMR) videos to stimulate the senses and to heighten one’s sensitivity to harmonic countryside symphonies.

Each video features 30-second snapshots of dreamy environmental acoustics heard in far-flung corners of the city. The ASMR in Peng Chau invokes a ship’s horn, a temple’s chimes and the hypnotic kau cim (shaking of fortune sticks). ASMR in Shing Mun Reservoir is about swaying leaves, dripping waterfalls, chirping birds and flapping wings to draw attention.

ASMR in Stanley spans splashing in the ocean, swooshing open a paper fan, and biting into a piece of deliciously warm French toast at a local cha chaan teng diner. Meanwhile, ASMR in Sai Kung delves into the myriad of tones and timbres of the open sea, which can be encountered during a lone stand-up paddle-boarding session.

Calming and provoking, this video series invites curious individuals to explore the outskirts of Hong Kong through a hyper-focused lens and culminates in a three-minute magnum opus, which brings all the contrasting elements together into one beautifully euphoric whole.

On top of the signature ASMR vignettes, the site features a colourful mix of photos, written itineraries and 13 videos-for-beginners — short-form videos carrying themes such as “adventure”, “antiquity”, “instagrammable” and “relaxation”, offering an overview and en route experiences about each seasonal route to inspire future trips.

To boost tourism, the GOHK campaign will also introduce 13 seasonal routes, covering hiking and sightseeing destinations, island-hopping itineraries and water sports experiences. This summer, Hong Kong is a perfect place to enjoy kayaking and snorkelling amid a verdant backdrop of Hong Kong Unesco Global Geopark in Sai Kung, known as the city’s back garden.

For those seeking inspiration, the campaign website provides useful information, like insider tips, dining recommendations and transportation suggestions to be a guideline in designing a sightseeing tour.